If you are involved in a network marketing plan then you need to have a steady supply of leads in order to make any significant amount of money. A junk lead is a lead that is old or recycled so to speak, and this type of lead is generally very inexpensive to purchase. Although it is cheap it probably is not worth the couple of dollars you spent on it.

On the other hand, real time leads are leads that are fresh. This is the person who very recently filled out an online form of some sort, showing his interest in becoming involved in a home based business opportunity. A real time lead is a lead that is less than 24 hours old.
You can purchase real time leads and you can create them yourself. Social networking sites, when used in the right way can provide you with a great way to generate fresh leads.

Facebook and Twitter are currently the two top social networking sites and the average user signs onto these sites at least one time per day. If you take a bit of time and build up your lists of friends on social networks, you can carefully present your business idea in an appropriate way that is not seen as spam. Once you have formed a good relationship with your network you can host an event such as a webinar to introduce your business to others.

When planning your webinar you should write and submit a press release a week or two before the event. You can submit the press release to both free and paid online services to assure that you will begin to get free and targeted traffic. Make occasional mentions of your free webinar on your social network sites and ask your friends to invite their friends to the online event.

If the idea of hosting a webinar is not your cup of tea then take a look at a few of the top online lead sellers. Purchased real time leads that are targeted to your home business are regularly used by top marketers who are pulling in some pretty impressive five figure incomes each month. When you sign up to receive real time leads with a good company you will receive the leads directly into your email account so that you can act upon them using an auto-responder.

It is imperative that you get a hold of fresh, real time leads as quickly as possible because people who are searching for home business opportunities online normally more around the web quite quickly, searching for immediate answers.

One of the biggest mistakes that beginners make when starting out in an MLM business plan is to rely on friends, family and co-workers to buy into their business model. Instead of forcing information on those people around you who did not ask for the information in the first place, you would be much better off going out there and looking for the home based business opportunity seeker who actually wants information on home businesses.

More and more people today are trying to make ends meet and are seeking ways to supplement their incomes. Some folks are very interested in giving up their current careers all together and are hoping to find a lucrative work-from-home business plan that they can dedicate all of their time to. These types of people are the leads you should be targeting instead of desperately hoping for and settling for people who are only luke-warm in their aspirations.

You can locate this type of fresh home based business opportunity seeker in a number of ways. If you do not have much money for advertising, you can create fliers to distribute, you can post ads on free classified websites and you can become active in online forums that consist of members who are looking for good, solid MLM businesses to join. Forums and discussion boards are great places to build up trust, establish relationships and sell your ideas to others in order to find that perfect home based business opportunity seeker that is dedicated to working hard and succeeding.

If you have a bit of money to work with you could consider purchasing leads from online companies who sell leads. If your budget is limited you can buy leads in bulk, but you should be aware of the fact that most of these leads have been contacted earlier and could very well not be interested any longer. It is better to to take that same amount of money and purchase fewer leads that are considered to be ‘fresh’. It is here that you will have the best luck in finding the type of home based business opportunity seeker that will actually join your business.

A good piece of advice to follow to to learn from other marketers. Seek out successful marketers on webmaster forums or marketing websites and ask them how they generate their leads. By asking them to recommend a few lead companies that have good reputations, you could very well be on the road to find just the type of leads that you need to succeed.

If you are rather new to MLM and are just learning the ropes, the chances are good that you have been told that your number one goal is to find something that is referred to as a home business lead.

A home business lead is nothing more than a person who is interested in earning money from home. This lead has expressed an interest in joining an MLM marketing plan or some other sort of online venture that promises to bring in extra income. While you can certainly purchase leads from lead companies online, if your budget is tight and you simply cannot afford to spend any additional money then you need to find the leads for free.

The various social networking sites such as Facebook and MySpace are great places to advertise your business for free. All you need to do is create an account, collect friends (the more the better) and take some time to let people know you. Chat, exchange ideas, talk about the news and just be yourself. This will establish yourself as a credible person among your contacts on these sites. You can then begin to post periodic messages on these sites- introducing your business plan to your readers and online friends. If you are persistent and convincing, you may find that the person who you shared photos with last week could very well turn into a home business lead.

Now just think for a moment. If this same person does indeed buy into your plan, then he will spread the word among his contacts and friends who may also sign up. This creates a strong downline from which to work and earn.

Blogging is another free way to generate that valuable home business lead. You can start a free blog and write about your experiences with the business model you are working with. Be sure to keep your blog updated at least twice a week and drop the link to your blog on your social networking pages. Sign up for home business related talk forums online and jump into the conversations. Create a signature link on the top forums so that people can click on your blog in order to get more information from you.

Free online classified sites also work well in finding that great home business lead. Use popular sites such as Craigslist and be sure not to overlook your local newspapers as well to see if they offer free classified ads. Many beginners will place five to ten daily ads with a link inside the ad that goes directly to their site so that they can capture the contact information of the prospects.